Cloud services and phone applications are a powerful combination. You can now use the Windows Azure platform as a backend for your next phone application. Windows Azure provides you scalability so you can focus on your application as opposed to the infrastructure.
The process of building mobile applications using Windows Azure is now easier than ever with the Windows Azure Toolkits for Devices. With support for Windows Phone, iOS, and Android, the Windows Azure Toolkit for Devices lets you easily build mobile applications that use Windows Azure cloud services. Get started now:
This week, Klout announced in a post on its company blog that it changed the way its scoring algorithm calculates online influence ratings. The blog post included a warning that some people would see their Klout scores go down, but most would see their Klout scores go up or stay the same. If the online buzz is to be believed, that warning was a bit nonchalant, and in fact, a lot of people saw their Klout scores go down after the change. As you might expect, they’re not happy about it.
Last week, Amazon announced its principal format for electronic books distributed to its new Android-based Kindle Fire series of full-color, touchscreen tablets would “support,” to borrow Amazon’s choice of verbs, HTML5. Kindle Format 8 (KF8) will replace the Mobi 7 format that Amazon acquired through its purchase of Mobipocket in 2005.
"Supporting" HTML5 may have as multifarious a definition as "supporting" the Republican Party. It does automatically hoist the supporter to an exalted plateau in the public eye, alongside Apple, Google, Microsoft, Adobe, and Opera Software, all of which have also pledged their undying support for HTML5. But without exception, all of these companies support some unique aspect or concept which, in the absence of a hard standard, may successfully be characterized as HTML5.
From data scientists todata-savvy managers, data is playing a bigger role in how we do our work. According to a recent study by Factiva, there are at least six different personas that workers take on, illustrating the different ways we relate to this data. We can enhance our chosen data expertise and highlight our capabilities by understanding these personas.
“Without data-driven analyses, redemption rates on coupons are around 1%. With basic targeting, like giving buyers of diet soda or dog food coupons for alternative brands, redemption rates rise to 6% to 10%. Using historical purchase-behavior data and the sophisticated predictive models Catalina employs, redemption rates are as high as 25%”
Methinks: This is very similar to most every other marketing channel. Personalized and RELEVANT offer at the right deliver impressive result. It’s all about the analytics!
Designing emails that look great no matter where they’re read can be quite the challenge. As more people read email on mobile devices, chances are your recipient might view your email both on a mobile phone as well as on their desktop.
Mashery recently open-sourced a new interactive API documentation system called Mashery I/O Docs. It’s available from Github.
I/O Docs enables developers to experiment with API calls from within the documentation. You can see it in action at Posterous and WordnikAlibris and Klout (correction: the Posterous and Wordnik APIs were the inspiration for I/O Docs, but don’t use I/O Docs).
Online book publishing service Blurb today launched a new way to publish collections of photos - as an eBook for the iPad. The new eBooks come in templated or custom two-page layouts, which readers can swipe through, search the text of and zoom into full resolution images.
Publishers pay $1.99 per book and get to keep 100% of the profit beyond that cost. Paper books from Blurb start at $10 each to print on demand. Two buck easy-to-make eBook publishing on demand sounds awesome.
How IT can evolve to meet the Big Five
I’m beginning to see that in order to stay relevant, not become the PBX department, IT departments must be prepared to take a “Big Leap” to meet the Big Five. What this Big Leap looks like will be different for every organization, and their are multiple directions that can be taken. As I wrote on Twitter recently, the deeply transformational nature of most of the Big Five means IT must either start leading the business models and evolution of the organization, or become a commoditized utility while the business figures out the moves on their own. This almost certainly means open supply chains and enabling strategic IT abundance via designed loss of control coupled with emergent and agile approaches to IT. Now that I’ve explored the Big Five, I’ll take a look at the Big Leap soon and see what the options are for IT — such as “The Next Generation Enterprise Platform” that Michael Fauscette recently posited — to not only remain relevant in the 21st century, but become the driver of business.
Can IT become the driver of business or will the function be absorbed by lines of business as their leaders become digital natives?